60-Minute Brand Strategist: The Essential Brand Book for Marketing Professionals - Idris Mootee - książka wyd. 2013
31,61 zł 35,00 zł
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"Idris Mootee paints a sharp, comprehensive, and finelyarticulated analysis of the potential of meaningful brands in the21st century's cultural scenario and business landscape. The resultis a smart manual that reminds you and your company how to buildrelevant, authentic, sustainable, and successful brands in anevolving society."